Check the calendar for live webinar times
and availability ("seats" are limited).
Make note of the name, time and
date of the webinar you
want to attend.
Click on the "buy it" button.
For each webinar ordered, be sure
to include your email address.
24 to 48 hours later (quicker as the day of
the webinar approaches) you will receive an email with your user
name and password for the webinar. The password for each user
ID changes after each webinar ends.
The email will also include the web address
you need to go to to log into the webinar.
The "webinar's doors" will open 5
minutes prior to the start time of the event. You cannot login
in until I go live. The web page will indicate when I am live.
Each webinar is approximately 50 to 60
minutes long.
There is a chat room available during the
webinar for questions and comments; a polling process for group
feedback; and slides with information to support the lecture.
Look
for more webinars starting in late February, or early March -
busy with other projects right now.
Jay Goldberg, MBA, is a former Citibank executive. At Citibank,
Mr. Goldberg specialized in customer service management, measurement,
training, capacity planning, profitability analysis, MIS reporting, and
strategic planning.
While Service Director for the Lower Manhattan Region of the New York
Banking Division, Mr. Goldberg developed and implemented a comprehensive
training program for all newly hired management trainees.
After
fourteen years with Citibank, Mr. Goldberg left to form his own
consulting firm, DTR Inc. DTR Inc. specializes in writing business
plans, developing workplace training programs, designing and
implementing customer service strategies, performing market research and
training managers and employees.
At
DTR Inc., Mr. Goldberg developed the program parameters, program
strategy, curriculum, lesson plans, assessments and competency
statements for a Work Readiness Training Program called the best Work
Readiness Certification Program in the country by a representative of
the National Skills Standard Board at a presentation of the Program in
Jacksonville, Florida on 01/13/03. Versions of Mr. Goldberg’s Program
are being used in Job Centers throughout the Country including
Pennsylvania, Florida, Illinois, Texas and Massachusetts.
Next
up for Mr. Goldberg was the development of Supervisor Training
curriculum That curriculum has been taught by Mr. Goldberg
in Community/Continuing Education Programs.
In
2007, Mr. Goldberg was instrumental in helping the Palm Beach County
Resource Center (PBCRC) develop a revolutionary Entrepreneurship
Training Program called S.E.E.K. While developing S.E.E.K., Mr.
Goldberg used a combination of new material, material already in place
at the PBCRC, and curriculum from his Supervisor Training Program.
Just like his Work Readiness Program, the curriculum is just one of the
keys to effectiveness of S.E.E.K. S.E.E.K.'s program structure is
unlike any other in the marketplace, and has proven to be highly
successful.
In April of 2008, Mr. Goldberg's book,
"How to Get, Keep and Be Well Paid in a Job" was published by
Outskirts Press. Simply put, this book is a work readiness/job
skills guide which is an enlightening and attitude-changing read. After
reading this book, the reader will understand how workplaces operate,
why specific behaviors and skills are important to employers, and have a
road map to forge a career rather than just hold a job. Best of all,
this book accomplishes all this using a writing style that is
light-hearted, fun, and easy-to-read, rather than a typical
straight-forward, hard-to-get through textbook. One way this is
accomplished is by using real-life comparisons outside of the workplace
that everyone can relate to, in order to help illustrate key workplace
points.
The book received a five star (out of
five stars) from Midwest Book Review, a company that recommends books
for California, Wisconsin and upper Midwest libraries and whose reviews
are included in Gale Research who provide book reviews to libraries
throughout the United States. The review ended with this quote,
""How to Get, Keep, and Be Well Paid in a Job" is highly
recommended for community library career collections."
The live webinars available for
ordering on this site were all developed and are all taught by Jay
Goldberg. In addition to developing training courses, Mr. Goldberg
is a highly regarded teacher ("In my twenty three years of
administering adult education, I can honestly say Jay Goldberg has been
one of my finest instructors." - Mark Mellone, Assistant Principal,
Jupiter Community High School, Jupiter, Florida).
Ethics
in the Workplace - this webinar starts with a discussion of the
ethical decision-making process; examining what goes into an individual's decision
to act ethically or unethically. The webinar then looks at the
consequences of acting unethically using specific real life
examples. The next topic in the webinar is "the profit motive
of business" and the relationship of business profits to job
security and job growth. This topic includes a discussion on the
priority the profit motive of business needs to have in employees'
personal ethical decision-making processes. Finally, the ethics discussion is moved
from the realm of life, to the narrower scope of the workplace. In
this portion of the webinar, scenarios are set up, the participants vote on how they
would act, and the ethical decision-making process, and possible consequences
for choosing different actions are explored. Return
to calendar to order this webinar.
Purposes and
Structure of
a Business Plan - if you have ever thought of starting a
business, own a young business, or if your business is not doing as well
as you hoped and expected, this webinar is for you. Many people
think that the sole purpose of a business plan is to obtain
financing. That is the furthest thing from the truth. The
majority of businesses fail within three years, and one of the two main
reasons cited for business failures is the lack of a business plan (the
other is poor management). This webinar goes over the purposes of
a business plan, the content and structure of a business plan, and
potential ways to get your business financed. At a minimum, after
attending this webinar you won't attempt starting business without a
business plan, a fact alone that will increase your probability of
success, and reduce the odds that you end up deep in debt from a failed
business. Return
to calendar to order this webinar.
Customer
Service Skills - superior customer service is the key to keeping
customers. But how many workers, that perform this vital function,
actually get training in customer service skills? While that was a
rhetorical question, I give an answer anyway. Not enough, that is
how many. This webinar covers some of the vital skills needed to
be a top customer service provider. These skills include active
listening, setting proper service attitudes and good phone etiquette.
This webinar wraps up with the participants using their active listening
skills to classify customer statements into three categories, which if
classified incorrectly could lead to either extending a customer
interaction from a quick experience to a "three hour tour"
(for those of you unfamiliar with Gilligan's Island it will
suffice to say a much longer time). Return
to calendar to order this webinar.
Zig
Ziglar Sales Skills - without sales businesses cannot earn
revenues and, therefore, cannot survive. While many businesses
have sales training, much of that training is centered on selling that
company's products and services. Less time is spent on the sales
process. The beauty of Zig Ziglar's sales method is that it is
centered on satisfying a need, not on selling a specific product or
service. Therefore, it applies to all types of sales. In
fact, if Ziglar wanted, instead of a sales process he could have kept
his principles in tact and called it a "dating process".
After all, when followed properly Ziglar's sales process results in
meeting and connecting with people. The goal of this webinar is
for the participants to understand the Zig Ziglar sales method well
enough to be able to create an effective sales pitch. Return
to calendar to order this webinar.
Communicating
with Customers - how employees interact with customers provides
an image of your company (communicating to external customers) or an
image of your department (communicating to other departments in your
company). Most people, except maybe those who have read the book Dune
(will be explained in this seminar), do not employ a communication
strategy for their workplace. They communicate at work, very
similarly as to how they communicate in every day life (with the
possible exception of colorful language). This webinar will change
that. The participants will be informed how their personal signals
and choice of words often provide imagery vastly different than what
they intended. Next, armed with an understanding of personal
signals and the importance of words, the participants will go through
procedures for properly dealing with different types of customers who
have problems (angry customer, overly-social customer,
etc.). Return
to calendar to order this webinar.
Setting
Business Objectives, Strategies, Tactics, and Goals - this
webinar is subtitled Strategic Planning and also includes the all
important subset of strategic planning, the marketing plan. Strategic
planning is very important, whether for an entrepreneur, or for management in charge
of a specific department or branch for a business. There are a
number of different ways businesses/managers attempt to succeed.
Some jump right in and see where the tide takes them. Others plan
on fly, often reacting to what is going on at that moment in time.
Others develop long term plans, but have no idea where they stand at any
moment in regards to their long term strategy. This webinar
teaches a formal strategic planning process that includes setting
measureable goals so business owners/managers know where they stand in
regards to meeting their long term plans. Return
to calendar to order this webinar.
How
to Get Along with Co-workers - as they mature, people are put in
different social situations throughout their lives. Most use prior
life experiences to deal with new situations. This can cause
problems in the workplace, especially since at the age when people first
enter the workforce, all they are used to is interacting in social
situations. Since dealing with co-workers in the workplace is
different than dealing with friends in social situations, if allowed to
continue in that frame of mind, bad workplace habits often get
established and can follow a worker throughout his/her career.
This webinar, perhaps for the first time in some of the participants'
careers, gives them rules to follow to get along with co-workers.
The webinar also covers how to be a good team member and asks the
participants to take a good look at themselves to determine if they have
any mannerisms or habits that are accepted by the people that care about
them, but could be objectionable in the workplace. Return
to calendar to order this webinar.
